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Marketing
Our $Alex Marketing Plan
How our Coin will be marketed below..
Alex the Coin Market Overview
1. Executive SummaryAlex the Coin is a pioneering blockchain project built on Solana that seamlessly merges cryptocurrency investment with strategic, retro-inspired gaming. Leveraging a unique dual-token system, the project utilizes $Alex as a community engagement and promotional token, while $theCoin serves as the core in-game currency. This innovative framework underpins Crypto Trenches, an NFT-driven strategy game that combines real-time crypto market dynamics with nostalgic gaming aesthetics reminiscent of classic SEGA titles such as Alex Kidd. The project’s robust revenue model—anchored by pack sales, NFT marketplace fees, and royalties—ensures sustainable growth and long-term value creation for both players and investors.
2. Market LandscapeCryptocurrency and Meme CoinsMeme Coin Sector:The meme coin market has surpassed a total capitalization of over US $50 billion, with community-centric assets like Dogecoin and Shiba Inu demonstrating the enduring power of viral marketing and grassroots support.
Blockchain Gaming:The global blockchain gaming market is expected to reach approximately US $50 billion by 2025, driven by innovative NFT integrations and play-to-earn models that foster dynamic in-game economies.
Retro Gaming RevivalNostalgia Factor:Alex the Coin draws inspiration from the classic SEGA Master System era—specifically the iconic Alex Kidd—blending time-honored retro gaming elements with modern blockchain functionality. This unique combination appeals to both veteran gamers and new digital asset enthusiasts.3. Strategic PositioningDual-Token Model$Alex Token:Designed exclusively for community engagement, $Alex is deployed in promotional activities, contests, and airdrops. Its 1 billion token supply is carefully allocated to bolster marketing efforts and incentivize community participation without impacting the core gaming economy.
$theCoin:Serving as the principal transactional asset, $theCoin facilitates in-game purchases, staking, and economic activities within Crypto Trenches. Its usage is central to maintaining a stable and scalable in-game ecosystem.
Revenue Streams and Financial SustainabilityPack Sales:Players purchase card packs using $theCoin, with pricing tiers ranging from $1.99 (199 $theCoin) to $129.00 (12,900 $theCoin). Revenue is allocated as follows: 50% to the Game Bank (reserves), 30% to Game Fees (operational costs), 10% is burnt to enhance scarcity, and 10% is allocated for $Alex-based promotions.
NFT Marketplace and Royalties:An integrated NFT marketplace charges a 2% transaction fee and secures a 5% royalty on secondary sales, further reinforcing the game’s revenue base and incentivizing a thriving ecosystem.
4. Tokenomics$Alex:
Total Supply: 1,000,000,000 tokensPrimary Function: Marketing, airdrops, and community engagementAllocation Strategy: Supports promotions and incentivizes long-term user retention without diluting in-game utility$theCoin:
Primary Function: In-game transactions, pack purchases, and stakingUsage: Acts as the medium of exchange within Crypto Trenches and is integral to sustaining the in-game economyRevenue Allocation Breakdown:
50% to Game Bank: Reserves and reinvestment30% to Game Fees: Operational expenses and ongoing development10% Burn: Reduces overall supply to boost scarcity10% to $Alex: Dedicated to marketing and promotional initiatives5. Revenue ModelAlex the Coin’s revenue model is built on diversified income streams designed for scalability:
Pack Sales:Direct purchases of card packs using $theCoin provide the bulk of revenue. With multiple pricing tiers, the model is tailored to accommodate various spending levels while ensuring consistent cash flow.
NFT Marketplace Fees:A 2% fee on all NFT transactions in the marketplace generates supplementary revenue, reinforcing the economic ecosystem.
Royalties:A 5% royalty on secondary NFT sales ensures continuous income and incentivizes early adoption by rewarding creators and the project treasury.
Staking and Liquidity Pools:Future enhancements will introduce staking mechanisms that allow players to earn $Alex tokens by holding $theCoin, fostering loyalty and encouraging token circulation.
6. ConclusionAlex the Coin stands at the forefront of blockchain innovation, combining a retro gaming aesthetic with modern cryptocurrency dynamics. By leveraging a dual-token system, the project achieves a clear separation of promotional and transactional utilities, ensuring both community engagement and economic stability. Supported by a robust revenue model and diversified income streams—from pack sales to NFT marketplace fees and royalties—Alex the Coin is well-positioned for sustainable growth in a rapidly evolving digital economy. The strategic integration of nostalgic gaming elements, inspired by the classic Alex Kidd, further enhances its appeal, attracting both dedicated gamers and crypto investors alike.
2. Market LandscapeCryptocurrency and Meme CoinsMeme Coin Sector:The meme coin market has surpassed a total capitalization of over US $50 billion, with community-centric assets like Dogecoin and Shiba Inu demonstrating the enduring power of viral marketing and grassroots support.
Blockchain Gaming:The global blockchain gaming market is expected to reach approximately US $50 billion by 2025, driven by innovative NFT integrations and play-to-earn models that foster dynamic in-game economies.
Retro Gaming RevivalNostalgia Factor:Alex the Coin draws inspiration from the classic SEGA Master System era—specifically the iconic Alex Kidd—blending time-honored retro gaming elements with modern blockchain functionality. This unique combination appeals to both veteran gamers and new digital asset enthusiasts.3. Strategic PositioningDual-Token Model$Alex Token:Designed exclusively for community engagement, $Alex is deployed in promotional activities, contests, and airdrops. Its 1 billion token supply is carefully allocated to bolster marketing efforts and incentivize community participation without impacting the core gaming economy.
$theCoin:Serving as the principal transactional asset, $theCoin facilitates in-game purchases, staking, and economic activities within Crypto Trenches. Its usage is central to maintaining a stable and scalable in-game ecosystem.
Revenue Streams and Financial SustainabilityPack Sales:Players purchase card packs using $theCoin, with pricing tiers ranging from $1.99 (199 $theCoin) to $129.00 (12,900 $theCoin). Revenue is allocated as follows: 50% to the Game Bank (reserves), 30% to Game Fees (operational costs), 10% is burnt to enhance scarcity, and 10% is allocated for $Alex-based promotions.
NFT Marketplace and Royalties:An integrated NFT marketplace charges a 2% transaction fee and secures a 5% royalty on secondary sales, further reinforcing the game’s revenue base and incentivizing a thriving ecosystem.
4. Tokenomics$Alex:
Total Supply: 1,000,000,000 tokensPrimary Function: Marketing, airdrops, and community engagementAllocation Strategy: Supports promotions and incentivizes long-term user retention without diluting in-game utility$theCoin:
Primary Function: In-game transactions, pack purchases, and stakingUsage: Acts as the medium of exchange within Crypto Trenches and is integral to sustaining the in-game economyRevenue Allocation Breakdown:
50% to Game Bank: Reserves and reinvestment30% to Game Fees: Operational expenses and ongoing development10% Burn: Reduces overall supply to boost scarcity10% to $Alex: Dedicated to marketing and promotional initiatives5. Revenue ModelAlex the Coin’s revenue model is built on diversified income streams designed for scalability:
Pack Sales:Direct purchases of card packs using $theCoin provide the bulk of revenue. With multiple pricing tiers, the model is tailored to accommodate various spending levels while ensuring consistent cash flow.
NFT Marketplace Fees:A 2% fee on all NFT transactions in the marketplace generates supplementary revenue, reinforcing the economic ecosystem.
Royalties:A 5% royalty on secondary NFT sales ensures continuous income and incentivizes early adoption by rewarding creators and the project treasury.
Staking and Liquidity Pools:Future enhancements will introduce staking mechanisms that allow players to earn $Alex tokens by holding $theCoin, fostering loyalty and encouraging token circulation.
6. ConclusionAlex the Coin stands at the forefront of blockchain innovation, combining a retro gaming aesthetic with modern cryptocurrency dynamics. By leveraging a dual-token system, the project achieves a clear separation of promotional and transactional utilities, ensuring both community engagement and economic stability. Supported by a robust revenue model and diversified income streams—from pack sales to NFT marketplace fees and royalties—Alex the Coin is well-positioned for sustainable growth in a rapidly evolving digital economy. The strategic integration of nostalgic gaming elements, inspired by the classic Alex Kidd, further enhances its appeal, attracting both dedicated gamers and crypto investors alike.
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Detailed Branding the First Split Personality Coin
Create content highlighting the dual-token system, using storytelling to personify $TheCoin and $Alex, and host events like “Team $TheCoin vs. Team $Alex” to engage users.
Promote Swapping Feature: Create guides on how to swap between $Alex and $TheCoin, host trading competitions from November 2025 to February 2026, and highlight liquidity on DexScreener, encouraging users to adjust based on market conditions.
Short-Term Plan (Q1-Q2 2025)Launch Boost on X and Telegram: Use X and Telegram for daily posts, launch teasers, and airdrop hype, targeting Japan’s SEGA and trading fans with AI-generated reels.Basic SEO Implementation: Start in late February 2025, optimizing for keywords like “Alex the Coin” and “crypto trading tips,” with directory submissions and blog comments for initial backlinks.Community Building: Foster a thriving Telegram community with AMAs, trading quizzes, and weekly YouTube Shorts to drive sign-ups, starting in March 2025.DexScreener Promotion: Run a promotion from April 1-7, 2025, offering trading incentives and sharing updates on X and Telegram.Trench Wars Event: Host a week-long event in mid-April 2025 to engage with another coin’s community, promoting on X and Telegram. Mid-Term Plan (Q3-Q4 2025) Meme Wars for Community Leverage: Host meme battles for $TheCoin with $Alex rewards, leveraging other coin communities for exposure, starting in July 2025.Open Discord Server: Launch Discord in August 2025 for enhanced community interaction, with regular events and AMAs.Technical SEO and Competitor Analysis: Continue SEO with advanced techniques, analyze competitors to refine strategies, and publish blog posts on trading insights.Airdrop Bonanza: Start in July 2025, rewarding early adopters with $Alex, reflecting its value to boost trading, promoted on X and Telegram.Community Vote: Hold a vote in September 2025 on Stage 3 ideas, rewarding top voters with $Alex bonuses. Long-Term Plan (Q4 2025 - November 2026 (40th Anniversary) NFT Release: Launch Alex Kidd-inspired NFTs in May 2026, offering exclusive perks, promoted with social media and press releases.Online Game Development: Organize an Alex Kidd game remake hackathon in August 2026, with $Alex prizes, and promote retro gaming battles using $TheCoin for wagers.Press Releases: Issue press releases for major events like NFT launch and anniversary celebration in November 2026.
Short-Term Plan (Q1-Q2 2025)Launch Boost on X and Telegram: Use X and Telegram for daily posts, launch teasers, and airdrop hype, targeting Japan’s SEGA and trading fans with AI-generated reels.Basic SEO Implementation: Start in late February 2025, optimizing for keywords like “Alex the Coin” and “crypto trading tips,” with directory submissions and blog comments for initial backlinks.Community Building: Foster a thriving Telegram community with AMAs, trading quizzes, and weekly YouTube Shorts to drive sign-ups, starting in March 2025.DexScreener Promotion: Run a promotion from April 1-7, 2025, offering trading incentives and sharing updates on X and Telegram.Trench Wars Event: Host a week-long event in mid-April 2025 to engage with another coin’s community, promoting on X and Telegram. Mid-Term Plan (Q3-Q4 2025) Meme Wars for Community Leverage: Host meme battles for $TheCoin with $Alex rewards, leveraging other coin communities for exposure, starting in July 2025.Open Discord Server: Launch Discord in August 2025 for enhanced community interaction, with regular events and AMAs.Technical SEO and Competitor Analysis: Continue SEO with advanced techniques, analyze competitors to refine strategies, and publish blog posts on trading insights.Airdrop Bonanza: Start in July 2025, rewarding early adopters with $Alex, reflecting its value to boost trading, promoted on X and Telegram.Community Vote: Hold a vote in September 2025 on Stage 3 ideas, rewarding top voters with $Alex bonuses. Long-Term Plan (Q4 2025 - November 2026 (40th Anniversary) NFT Release: Launch Alex Kidd-inspired NFTs in May 2026, offering exclusive perks, promoted with social media and press releases.Online Game Development: Organize an Alex Kidd game remake hackathon in August 2026, with $Alex prizes, and promote retro gaming battles using $TheCoin for wagers.Press Releases: Issue press releases for major events like NFT launch and anniversary celebration in November 2026.
$Alex $TheCoin Marketing Plan
Our goal is to leverage our frav Gaming hero and have fun doing it.Game - Use $Alex as an in-game currency for P2W Perks and Cosmetic featuresTG Bot - Integrate the TG coin to $ALex in future to keep volume and coin activityLeverage SEO to target Asian MarketMEME Wars use other coin's communities to promote $AlexLaunch NFT Range in 2026
1. DexScreener coin update -($ALEX - Done $TheCoin - March, 2025)
$The Coin: Adjusted to April 1-7, 2025, post-launch, to boost visibility and trading volume for both tokens. Strategy includes offering temporary trading incentives and sharing updates on Telegram and X.
2. SEO Implementation - Starting Late February 2025
Objective: Improve organic search visibility for $Alex $theCoin.Strategy: Optimize the website with keywords like “Alex the Coin,” “crypto trading tips,” “stock chart analysis,” and “Alex the Traders.” SEO efforts to the “Alex the Traders” blog (see Blog section below).Include localized keywords for Asia markets (e.g., Japanese terms for trading and crypto).Business Directory Listings: Submit Alex the Coin to crypto and trading-related directories (e.g., CoinGecko, CryptoSlate Directory, Bitcointalk) for fast visibility and backlinks.
Blog Comments: Engage in high-traffic crypto and trading blogs with insightful comments linking back to the Alex the Coin website or “Alex the Traders” posts (e.g., “Great TA! We’re breaking down similar patterns at Alex the Traders…”).Timeline: Begin keyword research, on-page SEO, and directory submissions by Feb 25; initiate blog comment strategy by early March; full implementation by mid-March.
3. Backlinks from Reputable Gaming and Crypto Publications
Objective: Build credibility and drive traffic from trusted sources.Strategy: Reach out to crypto publications (e.g., CoinDesk, CryptoSlate) and trading-focused sites for guest posts or mentions.Pitch Alex the Coin’s unique angle: a trading-inspired meme coin with expert insights via “Alex the Traders.”Offer exclusive trading tips or airdrop promotions for their audiences.Timeline: Start outreach in early March; aim for 5-10 backlinks by April 2025.
4. Airdrop Bonanza - Starting July 2025
Objective: Reward early adopters and attract new users.Implement Referral links and Reinfuse the Funds to New Marketing and promotionsDetails: Target Groups: Early adopters, Meme Battle winners, Alex Kidd fans, and gaming enthusiasts.Token Allocation: Reserve a significant portion of tokens for the airdrop.Distribution: Initial drop begins July 2025; check wallets via website or Telegram bot.
Strategy: Tease the airdrop starting in May 2025 with reel campaigns (see SSM below).Tie rewards to community activities (e.g., meme creation, trading challenges, Trench Wars participation).Promote via X, TikTok, YouTube, and Telegram with hashtags like #AlexAirdrop and #CoinBonanza.
5. Blog Strategy: "Alex Helps & TheCoin Skools"
Objective: Establish Alex the Coin as a go-to resource for stock and crypto trading insights with a fun narrative twist and theCoin takes a more aggressive approach to learning from mistakes!.Content Focus: Detailed stock and crypto chart breakdowns with actionable tips (e.g., “RSI Divergence Explained”).Technical analysis using popular indicators (e.g., MACD, Moving Averages).Bi-Weekly Alex & the Coin Roleplay Storyline: Create a serialized adventure based on the last two weeks’ events (e.g., “Alex battles the Bear Market Beast in Trench Wars!” or “TheCoin uncovers the worst traders!”). Tie in trading tips and community highlights.
Strategy: Publish 2-3 posts monthly starting in March 2025: 1-2 technical posts + 1 bi-weekly storyline.Optimize each post with SEO keywords like “crypto trading tips,” “stock chart analysis,” “Alex Helps,” and “Trench crypto help" "Meme Coin Trading Tip”Share snippets on Telegram and X, linking back to the blog for full insights.Target traders in Asia (especially Japan) and global crypto enthusiasts.Trench Wars Tie-In: Highlight Stage 1 Trench Wars in storyline posts to amplify cross-community buzz (see Stage 1 below).
Strategy: Publish 2-3 posts monthly starting in March 2025: 1-2 technical posts + 1 bi-weekly storyline.Optimize each post with SEO keywords like “crypto trading tips,” “stock chart analysis,” “Alex Helps,” and “Trench crypto help" "Meme Coin Trading Tip”Share snippets on Telegram and X, linking back to the blog for full insights.Target traders in Asia (especially Japan) and global crypto enthusiasts.Trench Wars Tie-In: Highlight Stage 1 Trench Wars in storyline posts to amplify cross-community buzz (see Stage 1 below).
6. Community Vote on Stage 3 Ideas - Late Q2 2025
Objective: Boost community engagement and ownership.Feature: Retro Gaming Battles where $ALEX coins are wagered in epic showdowns.Strategy: Host a Telegram poll with 3-5 Stage 3 ideas (e.g., NFT integration, trading contests).Announce voting on X and website; run it for one week.Reward top voters with small $ALEX bonuses.
7. Community Building on Telegram
Objective: Create a thriving hub for Alex the Coin fans.Strategy: Launch interactive features via the updated welcome bot (e.g., trading quizzes, Trench Wars updates).Share YouTube Shorts weekly starting late February 2025 to drive Telegram sign-ups.Host AMAs (Ask Me Anything) sessions biweekly with the team.
8. Potential NFT Release - Q3 2025
Objective: Tap into the NFT market with Alex Kidd-inspired assets.Strategy: Design trading-themed NFTs (e.g., rare chart patterns or Alex Kidd trader avatars).Tie NFT ownership to airdrop multipliers or exclusive “Alex the Traders” content.Tease the concept in June 2025; launch in August if community feedback is strong.
9. Potential Alex Kidd Game Remake Hackathon - Q4 2025
Objective: Leverage nostalgia and developer talent for exposure.Strategy: Host a virtual hackathon inviting devs to remake Alex Kidd with $ALEX integration.Offer $ALEX prizes for top entries; showcase winners on the website.Promote via trading and gaming communities on X starting in September 2025.
10. SSM Campaign (Social Media Marketing) on X, TikTok, YouTube, and Telegram - Starting Mid 2025
Objective: Create FOMO targeting Japan’s SEGA and trading fanbase with airdrop hype.Detailed Strategy: Reel Sharing for Airdrops: Create short, punchy reels (15-30 seconds) teasing the July 2025 airdrop.Content: “Think you’re an early adopter? Check your wallet in July! #AlexAirdrop” or “Trench Wars winners get extra $ALEX—join the fight!”Schedule: 2-3 reels weekly per platform starting May 2025, ramping up to daily in June-July.
AI-Generated Unique Media: Use AI tools (e.g., Mid Journey, DALL-E, or Canva AI) to craft platform-specific visuals:TikTok: Fast-paced, glitchy chart animations with Japanese subtitles and SEGA-inspired music.X: Bold, meme-style graphics with trading puns (e.g., “HODLing $ALEX to the moon!”).YouTube: Extended Shorts (60 seconds) with chart breakdowns and roleplay snippets from “Alex the Traders.”Telegram: Static infographics + mini-GIFs for quick community updates (e.g., airdrop countdowns).Ensure each platform gets unique, tailored content to maximize engagement.
Execution: Post daily trading tips, chart snippets, and memes with tags like #AlexTheTraders, #SEGALove, #JapanCrypto.Partner with Japanese influencers on TikTok and X to amplify reach (e.g., SEGA fans or crypto traders).Highlight the coin’s trading insights, Trench Wars battles, and airdrop hype.Timeline: Kick off March 1; ramp up reel intensity leading to the July airdrop.
Execution: Post daily trading tips, chart snippets, and memes with tags like #AlexTheTraders, #SEGALove, #JapanCrypto.Partner with Japanese influencers on TikTok and X to amplify reach (e.g., SEGA fans or crypto traders).Highlight the coin’s trading insights, Trench Wars battles, and airdrop hype.Timeline: Kick off March 1; ramp up reel intensity leading to the July airdrop.
11. Stage 1 Focus: Trench Wars
Objective: Leverage cross-community engagement for exposure.Details: Stage 1 “Trench Wars” pits $ALEX against another meme coin in a friendly trading or meme battle.Strategy: Partner with another coin’s community (e.g., a retro-themed or trading-focused token).Host a week-long event in mid-March 2025: traders wager $ALEX and the rival coin in mock battles, with winners earning bonus tokens.Promote on X and Telegram, encouraging both communities to react, meme, and hype the “war.”Feature results in the “Alex the Traders” blog storyline (e.g., “Alex storms the trenches and claims victory!”).Exposure Goal: Double engagement by tapping into the rival coin’s audience while showcasing $ALEX’s trader-friendly vibe.
Key MilestonesFeb 22-23, 2025: DexScreener promo weekend.Late Feb 2025: SEO (with directories/comments) and “Alex the Traders” blog rollout begins.March 2025: SSM campaign, Trench Wars, and backlink outreach launch.July 2025: Airdrop Bonanza starts.Q3-Q4 2025: NFT release and Hackathon (if approved).
Budget AllocationMarketing tokens for promos, airdrops, Trench Wars rewards, and incentives.Small fund for SEO tools, AI media creation, influencer collabs, and hackathon prizes.
Closing NoteThis plan fuses trader appeal (via “Alex the Traders” and Trench Wars) with viral SSM tactics (AI reels, airdrop hype). Stage 1 sets the tone by sparking cross-community buzz, while the blog’s roleplay keeps fans hooked. We’ll tweak based on feedback to keep $ALEX trending!
Key MilestonesFeb 22-23, 2025: DexScreener promo weekend.Late Feb 2025: SEO (with directories/comments) and “Alex the Traders” blog rollout begins.March 2025: SSM campaign, Trench Wars, and backlink outreach launch.July 2025: Airdrop Bonanza starts.Q3-Q4 2025: NFT release and Hackathon (if approved).
Budget AllocationMarketing tokens for promos, airdrops, Trench Wars rewards, and incentives.Small fund for SEO tools, AI media creation, influencer collabs, and hackathon prizes.
Closing NoteThis plan fuses trader appeal (via “Alex the Traders” and Trench Wars) with viral SSM tactics (AI reels, airdrop hype). Stage 1 sets the tone by sparking cross-community buzz, while the blog’s roleplay keeps fans hooked. We’ll tweak based on feedback to keep $ALEX trending!